INTERNATIONAL PRACTICE · ARCHITECTURE & INCLUSIVE DESIGN

Specialist Architecture — Inclusive by Design

Architecture that leaves no one at the threshold.

bid is an international architecture and design practice, headquartered in Dubai, that designs, develops, and delivers the built environment around the full range of human ability — working alongside government authorities and strategic developers across the UAE, Saudi Arabia, and beyond.

Design + Delivery
Concept through construction, held to one intent
Inclusive & Universal
Physical, sensory, and cognitive access as a starting brief
Government & Giga-Project
Strategic clients delivering at national scale
b i d

The mark

Our logo spells its own name — in Braille.

The dots in the bid mark aren't decoration. Read left to right, they're the Braille cells for "b‑i‑d." Accessibility isn't a service line we added on — it's built into the name over the door.

Who we design for

Every space, tested against every visitor.

Inclusive design isn't a compliance layer we add at the end — it's the brief we start from. Before a line is drawn, we ask how the space performs for a visitor using a wheelchair, a neurodiverse child, an older parent, a person with low vision, in Gulf heat and glare, all at once.

From exclusion to inclusion

Inclusion is a design outcome, not a byword.

We use this framework, drawn from our inclusive playground work, to test every scheme: does the space exclude, segregate, integrate, or truly include?

Exclusion

People with disabilities are left out of the playground entirely.

Segregation

A separate playground or zone is built just for people with disabilities.

Integration

Everyone shares one site, but people with disabilities stay in a defined sub-space within it.

Inclusion

One space, one experience — equal access for every ability, by design.

Designed against the full range of ability

Six ways we test a design.

Every scheme is checked against physical, sensory, communicative, and cognitive access — not just the requirements a code happens to name.

Physical disability

Impairments ranging from limited mobility or dexterity to full paralysis — designed for with clear, generous, step-free routes.

Visual disability

Impaired vision, colour blindness, or total blindness — addressed with tactile wayfinding, contrast, and non-visual cues.

Hearing disability

Partial or total loss of hearing — supported with visual alerting, signage, and acoustic-aware landscape design.

Speech disability

Speech impairments including stuttering and voice disorders — supported by symbol- and image-based wayfinding and communication aids.

Autism spectrum

A spectrum of developmental conditions affecting social communication and sensory processing — supported with calm zones and sensory-graded play.

Cognitive disability

Conditions including Down syndrome, dyslexia, dyscalculia, ADHD, cerebral palsy, and traumatic brain injury — designed for with simple, predictable, low-stimulus layouts.

How we design

Four commitments that hold across a single villa or a national giga-project.

§1 — SENSORY-LED

Grounded in recognised guidance

Sensory and inclusive design decisions are anchored in recognised standards such as PAS 6463, not left to code minimums alone.

§2 — UNIVERSAL ACCESS

Tested against the full range of ability

Every design decision is checked against physical, sensory, and cognitive access — not just the accessible-route diagram.

§3 — CLIMATE-RESPONSIVE

Built for this region

Inclusive design adapted to Gulf heat, light, and culture — not imported wholesale from a cooler, greyer context.

§4 — GOVERNED THROUGH DELIVERY

Protected from concept to handover

We stay on as design guardian through construction, so inclusive intent survives contact with the site.

Capabilities

Architecture, inclusive design, and the delivery discipline to see it through.

RefCapabilityDescriptionDiscipline
01 Architecture & Masterplanning Concept through detailed design for civic, cultural, hospitality, and public realm projects. Architecture
02 Inclusive & Universal Design Sensory, physical, and cognitive access built into the brief from day one — not retrofitted at the end. Inclusive Design
03 Landscape & Inclusive Play Play and public landscape environments designed for children and families of every ability, in collaboration with internationally renowned play equipment manufacturers to develop unique, site-specific play experiences. Landscape
04 Changing Places & Facility Standards Design and advocacy for Changing Places facilities — fully accessible changing rooms with hoist and adult-sized changing bench — for visitors with profound and multiple disabilities. Inclusive Design
05 Design Guardianship & Delivery QA On-site design authority through construction, protecting approved intent from substitution and value-engineering drift. Delivery
06 Strategic & Government Advisory Inclusive design policy, standards, and capability-building support for government and institutional clients. Advisory

Selected Work

Much of our best work is protected by client confidentiality.

A number of our engagements — particularly with government authorities and giga-project developers — sit under non-disclosure agreements that prevent us from publishing project names, images, or details publicly. We're glad to walk you through relevant case studies privately, in whatever format works for your team.

Government & Institutional Clients Confidential by Agreement Case Studies Available on Request
Inclusive Play
National giga-project experience, under NDA
Sensory-led
Guided by PAS 6463 and neurodiverse-friendly design principles
International Partners
Delivered with renowned play equipment manufacturers
1 Intent
Held consistently from concept through construction
Beyond the code minimum

We design and advocate for Changing Places

A fully accessible toilet and changing room — with hoist and adult-sized changing bench — for visitors with profound and multiple disabilities who standard accessible toilets don't serve. We build it in as a standard, not an afterthought, and push for it on every project where it isn't yet required.

Leadership

Who's behind the work.

An international team with decades of combined experience delivering architecture, landscape, and inclusive design at government scale.

Portrait of Tejpal Bhogal (TJ)

Tejpal Bhogal (TJ)

Executive Director, Architecture

An architect and creative director who has made inclusive design a standard, not a specialism, across a portfolio spanning arts and culture, urban development, commercial, residential, resorts, healthcare, education, and industrial work. Leads multi-disciplinary teams across time zones on large international projects, and is the practice's primary point of contact for clients.

Portrait of Greg Marinelli

Greg Marinelli

Design Director, Landscape, Urban Planning & Master Planning

A landscape architect and urban designer with 21 years of experience across MENA, North America, and China, spanning client representation, design leadership, and construction supervision. Leads bid's inclusive play practice, working closely with UAE municipalities on community master planning and specialising in sensory-considered, neurodiverse-friendly playgrounds, public realm, parks, and resorts.

Portrait of Charles Ackerley

Charles Ackerley

Program & Project Management

A project manager with over a decade of experience delivering hospitality, agricultural, and commercial landscape projects across Saudi Arabia and the UAE. Brings that same pragmatic, hands-on discipline to inclusive design delivery — holding programmes accountable to accessibility and Changing Places standards through to handover, not just at design sign-off.

Creating designs that are not only visually stunning, but also functional, efficient, and sustainable.

Who we work with

Strategic clients who need inclusive intent to survive delivery at scale.

Government Authorities Giga-Project Developers Programme Management Consultants Cultural & Civic Institutions Master Developers Hospitality Operators

Tell us about your project.

Share where the project stands and what inclusive design needs to achieve. We'll come back with how bid's architecture and design-guardianship scope would fit alongside your delivery team.

HeadquartersAl Saaha Office 532, Building B, Souk Al Bahar, Downtown Dubai, UAE. P.O. Box 414-229
Phone+971 (0)56 680 8160
Office+971 (0)4 427 2146
EmailTJ@bid-design.com
FocusArchitecture & Inclusive Design
Active RegionsUAE · KSA · International